Jam-packed machinery demos at Midlands Machinery Show

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Farmers and landowners interested in the latest kit on the machinery circuit should not miss this year’s Midlands Machinery Show on 8-9 November, featuring demonstrations from some leading manufacturers.

Taking place on both days, the jam-packed timetable is a firm favourite, with live demonstrations across two arenas.

In the technology demo ring, taking to the skies with the latest intelligent systems in crop management is Drone Ag, with Skippy Scout showcasing how farmers can gather data from their fields in minutes and produce detailed crop reports using an off-the-shelf drone.

“We look forward to visitors joining us for a live demonstration of our automated crop scouting platform, Skippy Scout,” says Tom Bonner, brand manager at Drone Ag. “They can discover how this system can not only enhance their productivity but also lead to significant time and cost savings.”

Farm safety will also be featured, with an innovative new bale strapping system from Richard Western. Visitors will see how the ‘Safe Lock’ Strapping System revolutionises how bales are secured, providing enhanced safety and efficiency. But that’s not all; the system also has the option for top straps, allowing bales to be secured from the top, providing an extra layer of stability and peace of mind.

Russells will also showcase a new flagship model in the New Holland T7 Long Wheelbase range, launched earlier this year. The T7.300 with PLM Intelligence is the most powerful and compact tractor in its power bracket. It has 300hp for PTO and haulage jobs while maintaining the wheelbase and dimensions of the current T7 range, delivering ultimate performance density. It also offers superior operator comfort with the Horizon Ultra cab, the quietest on the market and with the new active cab suspension.

Russells also looks forward to presenting the Horizon DSX no-till seed drill. This has been designed and developed to overcome the challenges of seeding with a no-till disc drill to enable accurate seed placement in the perfect growing environment with minimal soil disturbance.

“For farmers looking to the future with regenerative farming, the new Horizon DSX drill may be the ideal solution,” says Bob Skinner, dealer principal at Russells’ Harby Depot. “Visitors can see a presentation in the demonstration ring about how it can help those on their regenerative farming journey.”

Those interested in large kit will be satisfied with what’s on offer in the telehandler and wheeled loader demo ring. This features the latest wheeled loaders and telehandlers on the market, including diesel and electric versions. Each demo will highlight the machines’ lifting, handling, and manoeuvrability to simulate a range of farming activities.

Chandlers Farm Equipment, one of the largest AGCO dealers in the UK, will bring along two telehandlers from Fendt and Massey Ferguson. “We are looking forward to demonstrating the innovative new Fendt Cargo T740 telehandler, with its unique lifting cab, which drastically improves loading visibility and safety when loading materials into a lorry or container,” says managing director, Gavin Pell.

“We’ll also have the robust and underrated Massey Ferguson TH.8043 telehandler – which has a very capable 8m reach, with 4.3 tonnes lift capacity. Both machines will be put through their paces in the demo arena, handling a range of materials, with the product specialists from Fendt and MF on hand to provide commentary and further information on the products, and to answer customer questions during the displays.”

Sharmans Agricultural will be demonstrating the awesome capabilities of JCB Agriculture’s telehandler and telescopic wheeled loader range, offering live commentary on the features and applications for both arable and livestock farms.

Show organiser Elizabeth Halsall says the technology on show is central to driving efficient and profitable farm businesses. “Technology and machinery are constantly developing, allowing farmers to make more informed decisions about how land is managed and the bits of kit needed to manage that land.

“This year’s demonstrations offer a mix of technology and machinery advancements supporting commercial farms of all sizes.”

  • Registration and parking are free but pre-registration is required for the Midlands Machinery Show, which runs from 8-9 November at the Newark Showground. NRoSO and BASIS points are also available for attendees. Register your attendance at: midlandsmachineryshow.ticketsrv.co.uk/tickets/visitor.

About the show

The Midlands Machinery Show is organised by the Newark and Nottinghamshire Agricultural Society (NNAS) and is a platform for agricultural businesses to showcase their latest range of tractors, machinery, services and technology to farmers, machinery operators, contractors and landowners.

NNAS is an agricultural charity; its objectives include promoting and organising the show, as well as supporting young people with careers in agriculture, through its annual Education Awards and Midlands Agricultural Engineering Apprenticeship awards.