This year’s Dairy Event is set to be a highlight in the industry calendar, playing host to the Jersey and Guernsey Cattle Society National shows once again.
“The Dairy Show has hosted the English Guernsey National Show since 2015, with the Jersey Cattle Society following suit, making us its National Show home in 2017,” explains The Royal Bath & West of England Society chief executive, Carol Paris. “We are extremely proud to host these events. The Dairy Show showcases some of the best of the UK dairy herd while also highlighting the fantastic work going on across the sector, supporting an industry worth over £8bn to the UK economy.”
Other cattle classes include Ayrshire, Dairy Shorthorn, Holstein, and Any Other Dairy Breed; the winners of which will go forward to compete for the coveted Supreme Championship. The overall winner will receive the Colonel Joseph Weld Perpetual Challenge Cup and £750, while the reserve champion will win £500.
“Sourcing cattle from top-quality bloodlines is important to the continuation and resilience of our dairy breeds,” Ms Paris says. “Entering classes at such a prestigious show is therefore a great opportunity for breeders to showcase their stock to a wider audience.”
With more than 200 cattle and calf entries across the board in 2025, a high calibre of entries is expected once again, and competitors are encouraged to enter early ahead of the 18 September deadline.
Elsewhere at the Dairy Show, the popular Agri Forum and LandAlive features make a welcome return. Panel discussions in the former include anaerobic digestion and inheritance tax, while the latter will cover a wide range of regenerative dairying topics.
Last year saw more than 6,000 people attend the show at Shepton Mallet, which is known for its convivial atmosphere, extensive exhibitor list and innovations on display.
“After what’s been a difficult year for dairy producers, this is a great opportunity to get off farm and see some of the latest technology up close,” says Ms Paris “With over 200 exhibitors having already booked to attend, visitors can expect to see some of the most cutting-edge technology and machinery, catch up with veterinary and feed experts and learn about the latest developments in housing systems and more.
